Become a Sponsor
Put Your Business on the Tour
Every evening, our guides lead visitors through Dornoch's historic heart — lantern in hand, stories at the ready, and a captive audience hanging on every word. Now your business can be part of the tale.
Sponsoring a tour stop places your business directly on the route of one of Dornoch's most memorable visitor experiences — in person on our guided tours, and in the palm of every visitor's hand through our iPhone and Android apps.
Why Sponsor a Tour Stop?
Our tours bring engaged, curious visitors through the town all year round — people actively exploring Dornoch on foot, looking for places to eat, drink, shop, and stay. A sponsored stop doesn't just put your name in front of them; it brings them to your door.
The tour physically brings groups of visitors to your doorstep, evening after evening, season after season.
You're woven into an experience people came to enjoy, not an interruption they came to skip.
Self-guided visitors follow the same route through our iPhone and Android apps, day and night.
Sponsors help keep Dornoch's stories alive and its history walked, told, and remembered.
In the Palm of Every Visitor's Hand
Whether they're following the guide by lantern light or exploring on their own, your sponsored stop appears on the same route through our iPhone and Android apps — complete with your story, your location, and any offer you'd like to extend.
A screenshot on the phone becomes a footstep at your door.
Your Stop, Your Location
Sponsored stops are placed to work for your business. We'll help you find the spot where the story and your business meet best.
- At your premises
The tour pauses right outside, with your business as the backdrop to the story. - Inside your location
For a truly memorable moment, the group can step inside — few better ways to introduce visitors to your space. - Nearby
If your location isn't on a natural walking route, we'll place the stop close by and point the way.
Become Part of the Story
Dornoch has a thousand years of history, and our archives run deep. If you'd like, our storytellers will weave your business into the guide's tale in an entertaining and engaging way — a resident ghost, a historical connection, or a wink and a nod that makes your business the part of the tour guests talk about afterwards.
Prefer a lighter touch? That's fine too. Some sponsors want a starring role in the story; others simply want the tour at their door. The choice is entirely yours.
Offers for Tour Attendees
Sponsors can extend offers or discounts to tour attendees — a warming dram after a cold night's walk, a discount on dinner, or a keepsake from the shop.
Your offer is presented:
- In the app — attached to your stop and visible to every app user who walks the route.
- In person — mentioned by the guide on every guided tour.
Tour guests arrive at the end of the route ready to eat, drink, and browse. An offer gives them a reason to choose you.
How It Works
- Get in touch — tell us about your business and where you'd like your stop.
- Shape the stop together — we'll agree the location, how you appear in the story, and any offer you'd like to extend.
- Go live — your stop joins the guided route and appears in the app for every visitor.
- Stay involved — update your offer seasonally, refresh your story, and see the tour keep coming back.
Interested?
Join the businesses helping keep Dornoch's stories walking. Get in touch to arrange an informal chat about sponsoring a stop — we'll happily walk the route with you and find the perfect spot.
“The lantern passes your door every evening. Make it stop.”
Sponsor Inquiry